I’ve been designing websites since the 1990s – before Google existed, before smartphones, before most businesses had even heard of the internet. Recently, a colleague jokingly pointed out that I might just be the oldest website designer in the Niagara region. And honestly… they might be right.
When it comes to designing a website, it’s natural for business owners to have personal preferences. After all, this is your brand, your business, and your website. However, there’s one critical factor that should always take precedence over personal likes and dislikes–the psychology of your ideal customer...
At first glance, DIY website builders like Wix, Squarespace, or Weebly seem like a cost-effective solution for building a business website. They promise quick setup, minimal costs, and attractive templates. But beneath the surface, these DIY options often come with hidden costs that can impact your business's long-term success. From limited scalability to poor SEO performance—and even their inability to connect with your ideal audience—DIY websites may end up costing far more than you expect.
November 26, 2024 “Generated roughly 3 leads since launch – already way better rate than before.” - Patrick Durham; owner of Architectural Copper & Sheet Metal Ltd... For us, this success wasn’t a surprise—it was the culmination of meticulous planning, expert execution, and a deep understanding of their industry...
Artificial Intelligence (AI) has been revolutionizing various industries, and web design is no exception. In 2024, AI is set to play an even more significant role in creating personalized user experiences. AI algorithms can analyze user behavior, preferences, and interactions to offer tailored content...
As a website design pioneer in Niagara, I’ve encountered a wide array of web design projects. From small businesses to large corporations, each client brings unique needs and goals. To ensure we provide the best service, it’s essential to ask some critical questions at the outset. Here’s a guide to help you...
In today's digital age, having a well-designed website is crucial for any business that wants to compete in the online market. A website acts as the face of the brand and often serves as the first point of contact with potential customers. A website is not just about aesthetics; it should be user-friendly, engaging, and informative. Here are some of the attributes...
User experience (UX) is key to running a successful website. Having a website that meets customers' needs and delivers an enjoyable browsing experience will lead to increased engagement, better conversion rates, and more sales. Here are some strategies for improving the user experience on your website…
2023 is fast approaching and the post pandemic economy will undoubtedly be a challenge for businesses. With the ever-growing competition, it is essential that businesses stand out from the crowd and build a strong online presence. A website can...
According to research, more than half of your visitors will judge the credibility of your website based on it's design and more importantly, it takes less than 40 milliseconds for the average internet user to make a decision about your website. That's less then 1 second... so you really don't have as much time to get their attention as you would think.
